Portfolio > Print:

Kassoy

Objective:

To create a series of striking print ads that command attention. By using several products from Kassoy’s various product lines the reader will take notice of the clean white print ads in a trade publication that is covered with cluttered print advertisements.

Results:

Moving the client from half page insertion to a full page insertion allows the client to be noticed in Instore Magazine. With a series of clean, white print ads consumers take notice and remember to “Call the Experts.” These identifiable ads set the tone and allow readers to identify a Kassoy Add before reading a word of copy.
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