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Portfolio > Print:
Kassoy
Objective:
To create a series of striking print ads that command attention.
By using several products from Kassoy’s various product lines the reader
will take notice of the clean white print ads in a trade publication that is
covered with cluttered print advertisements.
Results:
Moving the client from half page insertion to a full page insertion
allows the client to be noticed in Instore Magazine. With a series of clean,
white print ads consumers take notice and remember to “Call the Experts.”
These identifiable ads set the tone and allow readers to identify a Kassoy
Add before reading a word of copy. |